Incubating your venture

CTG’s Global Exelerator Program (GEP) is a platform for international SME expansion in the Asia-Pacific market.

Key elements of GEP include:

GEP provides the a framework for collaboration, centred on SMEs. Drivers for such collaboration may be internal, addressing issues such as project being too large/costly for a single entity, access to scarce resources (knowledge, skills, capital etc) and the need to enhance return on investment.

The drivers may also be external to the firm, dealing with such issues as Government/financial facility requirement, competition, economic/strategic strength, industry cost structure, common platform (an industry good) or technology change. The GEP reduces the thresholds for accessing key resources and competencies for SME’s entering Asia-Pacific, and accelerate their businesses.

There are various partnership models, which can be classified in a number of ways. Economic frameworks, licensing models, network externalities and duration are the main ones. Whatever the specific structure, it is imperative that it be informed by the strategy of the venture. The GEP addresses the structures, planning issues and critical implementation factors for success of SME’s establishing Asia-Pacific Headquarters in Singapore.

GEP offices provide expert in-market sales and marketing resources for incubate companies. GEP assists in direct marketing and sales as needed, or aids in the search and engagement of channel partners for sales, distribution or other venture configurations.